The full commercial lifecycle from field to buyer — pricing, quality verification, trade execution, compliance, sustainability, and delivery — orchestrated on one platform. Every lot carries a Data Passport: the complete biological and commercial record from seed to shipment. Buyers and sellers meet, negotiate, settle, and ship without leaving Watoko. The information asymmetry, finally resolved.
Everything between “a crop exists” and “a buyer has received, paid for, and documented it.” From price discovery to order execution to currency hedging to compliance to sustainability scoring to environmental certification, each agent handles a critical piece of the trade lifecycle. Buyers and sellers meet, negotiate, settle, and ship on the platform — with every lot priced fairly, verified at every step, traded without waste, and delivered with its biological and environmental integrity intact. New agents are added every quarter as the platform deepens.
Real-time fair pricing across every market that moves
Ingests thousands of price feeds across regional spot markets, international exchanges, currency pairs, logistics corridors, and trade-policy signals. Produces fair price per commodity per location — and explains why. Starts with the African markets where no such system has ever existed. Architected to extend to every market on Earth.
Automated grading and quality certificates
Grades lots using sensor and camera data at point of harvest or collection. Captures biological attributes beyond the grade — variety, moisture profile, defect signature. Produces standardized quality certificates.
Structure future sales from yield predictions
Structures future sales using satellite-verified yield predictions, weather forecasts, and market trends.
Match, execute, and settle trades on the platform
Runs the transparent order book. Matches lots to buyers on quality, biological profile, volume, and location — then executes the trade on the platform. Both parties confirm, the contract generates automatically, escrow releases, and settlement happens without leaving Watoko. No phone calls, no back-channel brokers, no trust gap between match and money.
Automated EU deforestation regulation documentation
Automated geolocation mapping, forest monitoring, and due diligence statements for EU-ready compliance documentation.
Complete biological record from seed to shipment
Compiles complete traceability: biological provenance, origin, quality, chain-of-custody, and environmental data for every lot. The passport records what the crop is at a biological level — not just the grade it received.
Competitive bidding for premium and specialty lots
Runs timed competitive bidding for specialty and premium lots. Seller sets reserve price and confirms final bid.
Automated mediation for trade disputes
Automated mediation for quality, delivery, and payment disputes. Analyzes contract terms, quality grades, delivery receipts, and GPS logs to produce fair resolution proposals with escrow release or hold decisions. Both parties review the resolution.
Multi-currency settlement, hedging, and FX optimization
Handles the currency layer of every cross-border trade. Optimizes FX routing across African, European, Asian, and American corridors. Hedges exposure for farmers and cooperatives whose local currency swings can wipe out a season's margin overnight. Settles in whichever currency the farmer actually wants — local, USD, EUR, stablecoin — without the farmer ever needing to think about it.
Hedge price risk before the harvest even happens
Connects cooperatives and buyers to commodity futures and options markets that were historically off-limits to anyone without a broker and a six-figure account. Structures hedges sized to the cooperative's expected yield. Locks in floor prices months before harvest. Unwinds positions automatically when physical delivery completes. Every farmer gets the same risk protection hedge funds have had for decades.
The back office of every deal, handled automatically
Handles the paperwork nobody wants to handle — invoices, export permits, phytosanitary certificates, shipping documents, tax filings, customs declarations, insurance claims. Every document generated from verified lot data. Every filing submitted to the right authority in the right format. The back office that used to take a cooperative a month runs in the background in minutes.
Carbon footprint per lot, sustainability premiums, environmental scorecards
Tracks the environmental footprint of every lot from field to buyer. Calculates carbon emissions per kilogram, water usage, soil health impact, and biodiversity contribution across the full supply chain. Generates sustainability scorecards that travel with the Data Passport. Connects farmers to carbon credit markets and sustainability premium buyers. Reduces post-harvest loss by flagging waste-to-value opportunities — turning crop residues, processing byproducts, and unsold inventory into compost, bioenergy, or secondary products instead of landfill. The same lot that earns a quality premium can earn a sustainability premium — and the farmer sees both.
Multi-standard certification across every framework that matters
EUDR is one regulation. This agent handles all of them. Automates compliance across GlobalG.A.P., Rainforest Alliance, organic certification, fair trade, regenerative agriculture standards, and the emerging Kunming-Montreal biodiversity credit framework. Tracks every requirement per standard, per lot, per market — and generates the documentation automatically from verified platform data. One lot can be simultaneously EUDR-compliant, Rainforest Alliance certified, carbon-neutral verified, and biodiversity-positive scored. The compliance burden that used to require dedicated staff and consultants runs autonomously in the background.
"For the first time, I see the price in every market before I sell. I see it in my currency. I see what the buyer is paying elsewhere. The guessing is over — and so is the asymmetry."— Grace M., Smallholder coffee farmer · Meru, Kenya
Every trade on Market follows 5 steps. Quality verified at origin. Pricing set by intelligence. Settlement instant.
Farmers trade via WhatsApp. Cooperatives manage through dashboards. International buyers access full trading platforms.
Price alerts, trade offers ("Buyer X wants 200kg AA. Accept? Reply YES"), contract confirmations.
Aggregate inventory, pooled selling, member lot tracking, revenue distribution, compliance reports.
Browse verified lots by quality, biological profile, location, and volume. Place orders, track deliveries, manage purchases.
Full order book, RFQ system for large volumes, EUDR compliance dashboard, Data Passport downloads, API integration.
Geolocation maps, forest-cover monitoring, due diligence statement generator, audit trail, risk scoring.
"Our lots used to be anonymous. Now every shipment carries a Data Passport — the biology, the provenance, the environmental footprint. Buyers don't just see the grade. They see what the crop actually is."— Faith N., Cooperative chairperson · Kiambu, Kenya
We aggregate 5 distinct data streams to produce the most accurate pricing, biological verification, and provenance on the continent.
Prices across regional spot markets, international commodity exchanges, futures, and currency pairs. API feeds from exchanges and field agents. Starting with African spot markets and scaling to every market on Earth.
Yield estimation, farm boundaries, deforestation monitoring via Sentinel-2.
Moisture, defect detection, weight, biological composition, and grading at collection points.
Tariffs, export regulations, EUDR requirements, phytosanitary rules from government APIs.
Yield predictions, input history, varietal biology, environmental practices flowing in continuously from Brain.
Every trade on Market triggers actions across Brain, Ecosystem, and Labs — and their data makes Market smarter.
Price signals optimize harvest timing and next-season crop selection. Brain's yield predictions power forward contracts and quality verification.
Every trade triggers payments, insurance adjustments, credit updates, and logistics coordination through Ecosystem's service mesh.
Transaction data reveals market patterns, demand shifts, price elasticity, and variety premiums — feeding Labs' plant genomics and climate-resilient breeding models. Biological data from every traded lot informs which crops and protocols Earth-and-space science prioritizes next.
We handle everything: market registration, quality verification setup, buyer matching, and compliance configuration. You just trade.
End-to-end encryption for all data. AES-256 at rest, TLS 1.3 in transit. Your farm data is never exposed.
Farmers own their data. Export or delete anytime. No lock-in, no hidden data monetization.
Anonymization before any research use. GDPR-compliant processing. Consent-first approach to all data sharing.
Annual audits, strict access controls, documented incident response. Enterprise-grade security for every farmer.
Data stored in-region on AWS Africa (Cape Town) and Nairobi. Your data stays close to home.
Every AI decision is logged, traceable, and explainable. Full transparency on what the agents do and why.
Mobile money and banking rails across Africa.
Earth observation imagery providers.
Reach farmers wherever they are.
Long-range sensor connectivity.
Authoritative data and compliance.
Insurance, finance, and field operations.
The Price Intelligence Agent aggregates real-time data from African spot markets, international commodity exchanges, currency rates, futures, and local supply/demand signals. It produces a fair price range per commodity per location, updated continuously, and shows its work — every farmer, cooperative, and buyer can see exactly what inputs the number depends on. Both sides of every trade see the same transparent pricing.
All trades use escrow — buyer funds are held until delivery is confirmed via GPS tracking and quality verification at destination. If there's a dispute, the Dispute Resolution Agent mediates using contract terms, delivery receipts, and quality grades. Funds are released only when both parties agree or after automated resolution.
Market handles export documentation through the Compliance Agent. For individual farmers, we facilitate aggregation through cooperatives that hold export licenses. The EUDR Compliance Agent auto-generates the deforestation-free documentation required for EU markets.
The EUDR Compliance Agent automatically maps your farm boundaries via GPS, monitors forest cover change using satellite imagery, and generates due diligence statements. This process is continuous and automated — your compliance documentation is always current and audit-ready.
Market charges a small transaction fee on completed trades — typically 1-3% depending on volume and commodity type. There are no listing fees, no subscription fees for basic access, and no hidden charges. See our pricing page for full details.
Get started with minimal setup and hands-on support. See what Watoko Market can do for your buyers, traders, and exporters.
Platform access is free — browse prices, list lots, connect with buyers. 1.5% transaction fee only on completed trades. EUDR compliance from $250/shipment, or $2,500/year unlimited.
Hardware, onboarding, and your first season — covered. Because access to intelligence shouldn't depend on what you can afford today.
Real-time price intelligence, complete biological data passports, verified quality and provenance, automated compliance across every standard, and sustainability scoring per lot. Trade African commodities with full transparency — down to what the crop actually contains and what it costs the environment.
See a demo →Book a demo. See Watoko running on your farm, cooperative, or supply chain.
"We went from managing five disconnected systems to one platform that talks to itself. The field data feeds the trading, the trading triggers the payments. It just runs."— Agricultural Operations Manager
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